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The

Eva

way

Eva means “life-giver”—and that’s at the heart of our story. We exist to help women and couples reclaim their body’s natural capacity for conception, vitality, and lifelong health.

We're a functional medicine practice specializing in root-cause investigation for cycle issues and infertility. We investigate the factors disrupting healthy cycles and natural conception and then systematically create an environment where your body can reclaim its natural capacity

    Values that guide our approach

The Eva Way

Eva's distinctive approach to preconception health

We practice functional medicine, a patient-centered approach that looks at the whole person, not just isolated symptoms. Instead of simply treating infertility, we investigate why your body is struggling to conceive in the first place.

Functional medicine focuses on uncovering root causes rather than masking symptoms. We blend this approach with advanced, evidence-based testing to get real answers for every patient.

Our process is thorough and personalized. We investigate nutritional deficiencies, toxin buildup, gut dysfunction, and hormonal imbalances—then address them systematically through protocols designed specifically for you. This way, we help restore your body's natural capacity to conceive and thrive.

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I.

Research-Informed Protocols

Every recommendation is grounded in published evidence or clear physiological mechanisms. Clinical decisions follow research, not trends.

II

Root Cause Investigation

Comprehensive functional medicine testing identifies underlying imbalances. Symptoms are signals pointing toward addressable causes.

III.

Individualized, Sustainable Plans

Protocols are built around your specific testing results and designed to fit your actual life. Consistency over perfection.

Founder, Eva Preconception Health

Dr. Rebecca Genuis MD

Dr. Rebecca Genuis is the founder of Eva Preconception Health—a functional medicine physician who has spent over a decade helping women and couples uncover what's been missed, and create the conditions where natural conception becomes possible. She has spoken at medical conferences and published in peer-reviewed medical journals about the importance of preconception care for the health of couples and the next generation.

Her approach combines rigorous investigation with genuine partnership. Through comprehensive testing and personalized protocols, she works to understand what your body is communicating—then addresses it systematically. Her patients describe her care as thorough, clear, and deeply respectful.

A mother of six, Dr. Genuis understands the fertility journey from both the clinical and lived perspectives. She leads Eva's six-month program, teaches weekly Saturday education classes, and walks beside patients as they build not just pregnancies, but foundations for lifelong health.

Dr. Rebecca Genuis, MD, CCFP

Member of The College of Family Physicians of Canada
Member of The College of Physicians & Surgeons of Alberta
Member of The Alberta Medical Association

Get In Touch

Whether you have questions about the 6-month program, want to discuss your specific situation, or are ready to book your discovery call, we're here to help.

Contact Us